Post by account_disabled on Feb 28, 2024 10:04:00 GMT
Each content must be optimized for a unique keyword, without forgetting the correlates and synonyms of the main keyword. This allows you to give greater value to the text and make it perceived by Google as high quality. In fact, people search by topic or concept and it often happens that in SERPs you find sites and web pages positioned for keywords not present in the content: these are texts that explain a concept very well and are therefore rewarded by Google. This is why in Comunicare Social Media we recommend creating texts starting from a main keyword but combining them with keyword research with a series of related keywords that complete the basic concept. Starting an online business without doing keyword research is like jumping out of a plane without a parachute: you will end up crashing disastrously.
What you get from keyword research Only by searching for the best keywords can the following elements be best designed: Website structure, one of the main ranking factors especially for ecommerce sites Identification of money keywords, i.e. those with the highest Norway Phone Number conversion rate Creation of the editorial plan for the blog based on information queries to obtain traffic and data to be used in commercial remarketing Optimization of individual contents such as landing pages and articles to position them on the first page of Google. When searching for keywords, keyword difficulty or KD should not be overlooked either, which is reported by various tools such as SEOZoom, SEMrush or MOZ on the basis of the algorithms they consider:
Number of results for the indicated keyword SEO metrics of top ranking sites Number of backlinks for top-ranking URLs What are Money Keywords These are fundamental keywords for company or e-commerce sites as they ensure the highest conversion rate and allow you to earn quickly. They usually contain the words cost or price plus the name of the service or product and lead to the contact or quote request pages, i.e. they intercept a user who is very close to purchasing online. The landing page will certainly not be optimized for informational keywords but rather for money keywords, combining semantic SEO techniques. What does semantic SEO mean Since 2013, with the advent of Hummingbird, keyword research strategies have changed because Google better understands the user's true search intentions through semantic keyword analysis or LSI.
What you get from keyword research Only by searching for the best keywords can the following elements be best designed: Website structure, one of the main ranking factors especially for ecommerce sites Identification of money keywords, i.e. those with the highest Norway Phone Number conversion rate Creation of the editorial plan for the blog based on information queries to obtain traffic and data to be used in commercial remarketing Optimization of individual contents such as landing pages and articles to position them on the first page of Google. When searching for keywords, keyword difficulty or KD should not be overlooked either, which is reported by various tools such as SEOZoom, SEMrush or MOZ on the basis of the algorithms they consider:
Number of results for the indicated keyword SEO metrics of top ranking sites Number of backlinks for top-ranking URLs What are Money Keywords These are fundamental keywords for company or e-commerce sites as they ensure the highest conversion rate and allow you to earn quickly. They usually contain the words cost or price plus the name of the service or product and lead to the contact or quote request pages, i.e. they intercept a user who is very close to purchasing online. The landing page will certainly not be optimized for informational keywords but rather for money keywords, combining semantic SEO techniques. What does semantic SEO mean Since 2013, with the advent of Hummingbird, keyword research strategies have changed because Google better understands the user's true search intentions through semantic keyword analysis or LSI.